“You’ve come a long way, baby” was the appealing slogan for a new, slimmer cigarette brand manufactured by the leading Phillip Morris Company and advertised especially to women smokers. The campaign, created by the famous Leo Burnett Agency, was extremely successful, both in commercial and cultural terms, turning into a national catch-phrase. Read the rest of this entry
Japan Tobacco International (JTI) will start celebrating Camel’s 100th anniversary in Latin America this month.
Do you remember what Fred Flintstones and his friend Barney Rubble smoked in the commercials into ‘The Flintstones’ cartoon? Yes, those were Winston Cigarettes. Read the rest of this entry
The remarkable Marlboro cigarette history started in England in1847. Initially this best-selling cigarette brand was focused at female smokers. Targeting at this market segment was not profitable, however in the 1920’s Marlboro decided to try promote these cigarettes to female smokers in the United States. In this campaign it was pointed out that Marlboro is a Mild cigarette brand. This campaign extended into World War II when the brand was ultimately removed from the market. Read the rest of this entry
Smoking has become a wide spread habit specially among people ranging from 20 to 45 years. At present there are hundreds of cigarette brands, but some of them are considered the most popular due to their quality and some other unique properties. Philip Morris International, British American Tobacco, R.J. Reynolds Tobacco Company and Japan Tobacco are undoubtedly the major cigarette manufacturers but what are the names of those top brands that have grabbed the market all over the world.
So here is the list of top 10 cigarette brands worldwide.